Planning & Research - Treatment

Myself and members of my group have decided upon an idea, a psychological thriller with a preliminary name "Captive".

The trailer will open on the sound of microphone feedback ringing out as the camera zooms out to reveal a speaker, the camera will continue to zoom out to reveal a suited man with his hands tied behind his back & a bag over his head. The camera will arc round to reveal the front of the man as he comes to. As the character wakes a voice comes from the speaker revealing the details of the characters situation. As the situation is revealed numerous flashbacks will appear e.g. the character being attacked & kidnapped, events in the trailer will unfold building supence heading towards the end of the trailer.

Planning & Research - My Preferred Audience

At the moment my group has 3 main ideas for our teaser trailer on being a horror, one an action & the other a psychological thriller. Generally these type of films are rated 15 or 18 & are watched by an audience seeking a thrill or to be scared.When looking at the results of my questionnaire the majority of participants preferred films of either the horror or thriller genre & believed the best films are rated certificate 15. I believe targeting our trailer to anyone over the age of 15 mainly targeting students & film lovers. Our trailer shall be aimed at people of both genders & mainly to people in socio-economic group E.

Planning & Research - My First Podcast

This is my first podcast showing what I have done in the month of September.

Planning & Research - Conventions Research

Last year I produced a music magazine & as my skills have progressed I am challenging myself by producing a teaser trailer.

A teaser trailer is a short promotional advertisement for a upcoming media product. In my case my teaser will be promoting a film. Unlike a regular trailer a teaser trailer is usually around 30-90 seconds containing action packed clips from the film used to engage the audience but not give too much of the plot away.

Here are some examples of teaser trailers:


This teaser trailer is very well put together & I believe our trailer could be edited in a similar style & be as/maybe more gripping but due to restrictions on budget and location we could not create a 3D film or film in such secluded locations therefore limiting us.



In my opinion this teaser trailer is very easy to do & with the resources we possess I believe we could create a trailer to a much higher standard than this.

Codes & Conventions of a horror teaser trailer:

• Fast paced editing
• Voice over
• Dark lighting
• Tension
• Scary music
• Blood
• Secluded location
• Female main character
• Murderer/Culprit
  

Planning & Research - Audience Research

Here are the graphs developed on Microsoft Excel to display the results of my questionnaire. These graphs show that to maximize the ammount of the audience we appeal to it would be wise to not specifically focus on one gender, keep the trailer around the one minute mark and to make the trailer the certificate 15.The other questions brought to my attention that sound & editing will be a vital part in making my trailer the best it can be.

Planning & Research - Audience theories

Hypodermic needle model - The Hypodermic needle model suggests that mass media has a direct & powerful impact on its audience much like the intended message is being directly injected into the mind of audience.

Cultivation Theory - Cultivation theory says that mass media has become the main source of storytelling in today's society. Allowing the audience to be molded by the main sources of media.

Desensitisation model - This theory states that audience as a whole have become less effected by serious issues & extreme crime or violence as we have become a custom to such acts due to their common use in mass media.

Copycat Theory - This theory states that certain members of the audience tend to copy certain acts seen in mass media.

Uses and gratifications theory - This theory states that audience is more intelligent than other theories give credit for suggesting that an audience seeks out media to supply a need.